Taste of a binge generation

http://www.news.com.au/dailytelegraph/story/0,22049,22394600-5001021,00.html

Ms Pollard also chooses the pre-mixers when she is drinking.

"It's quite sweet and quite tasty - it doesn't take like alcohol so it goes down quite easily."

Teens tricked into boozing

http://www.news.com.au/dailytelegraph/story/0,22049,22394483-5001021,00.html

ELABORATE giveaways, free alcohol offers and sneaky promotions are allowing alcohol companies to bypass government regulations and deliberately target young people.

Those are the findings of an Australian study that for the first time examined the link between promotional giveaways at bottle shops and escalating binge drinking rates in young people.